About
San Diego Ad Club
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Demographic Information
The population of the San Diego region is widely varied and composed of a dynamic mix of backgrounds, occupations, and townships. The following information reflects the demographic breakdown of this mix, including age, income, family, and other notable statistics:
http://profiles.nationalrelocation.com/California/SanDiego
Homes and Real Estate
The recent real estate bubble burst has caused many San Diegans to consider their housing situation, whether to buy or not to buy for the time being, making a return to renting, or simply staying put in their current home. The following resources detail specific aspects and issues of the current housing market.
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Homeowner and Renter occupancy distribution, plus a comprehensive overview of San Diego's housing and population: http://www.city-data.com/housing/houses-San-Diego-California.html
Houses: 469,(450,682 occupied: 223,275 owner occupied, 227,4756 07 renter occupied) -
Zillow Home Value Index: Home values over time, value distribution, and national comparisons:http://www.zillow.com/real-estate/CA-San-Diego-affordability
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SANDAG Homeownership Education: How does San Diego compare to the national rate? Homeownership rate 59.1% vs. 67.4 nationwide: SANDAG's Web Site
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Real Estate: Renting vs. Buying article reviews pros & cons of each side: http://sdhouserebate.wordpress.com/2007/11/20/real-estate-renting-vs-buying/
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Owner vs. Rental Costs article about The Foreclosure Prevention Act of 2008 and a 20 city comparison of housing costs: http://www.nowpublic.com/tech-biz/ownership-vs-rental-costs
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U.S. Department of Housing & Urban Development: New Residential Sales in June 2008
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Reported June sales and regional breakdown of home sales 2006-2008 http://www.census.gov/const/newressales.pd
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New Homes Sold, by Price & Region, quarterly from 2004-2007 http://www.census.gov/const/quarterly_sales.pdf
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Housing Trends blog: A look at Southern California from a real estate analyst's viewpoint: http://www.californiahousingforecast.com/commentary/2008/5/5/rent-free-homeowners-keep-economy-from-stumbling.html
San Diego Ad Club
Hispanic Resource Guide 2009-2010
Each year the San Diego Ad Club with the Hispanic Marketing Day Committee produces a resouce guide for the Hispanic Market in San Diego. Click here to receive a pdf of the 2009 Hispanic Resource Market Guide.









